2023 Ford Maverick: Pickup Truck Review, Specs, and Price. Ford is expanding the truck market. The company is ready to produce even units smaller than Ranger. This is a surprising move, especially knowing how difficult it was to the mid-size pickups to survive with the threat of versatile SUVs. So, what can compact trucks offer that is not available already? The 2023 Ford Maverick is going to be a small delivery vehicle, perfect for urban jungles. Its size will make it easy and agile to park, while engines need to provide enough power for commercial duties.
The first spy photos were caught nearly two years ago. Back then, some experts claimed that is the new small pickup and it will be called Courier. The new name appeared the 2023 Ford Maverick. Another interesting theory speaks about the Ranchero. This one also has sense, since it previously was a car-based truck. Anyway, spy shots were showing the model with a closed bed. Engineers were not happy with tests and returned the vehicle into development rooms. Now, it reappears as Maverick.
Spy Photos, First Impressions, Expectations
The 2023 Ford Maverick appeared for the first time nearly two years ago. It is not a big pickup, but it draws a lot of attention. No one believes it can gain the popularity of its larger siblings, but the idea is quite interesting. According to spy shots, the truck looks agile and ready to work. However, many other things will make it more or less interesting. We still have no clue about its specs and performance. The styling is not so important. Maverick needs to be ready to answer to small and urgent deliveries in the crowded streets of any major city.
Because of few things, the arrival of the compact pickup is postponed. First, the pandemic caused a lot of troubles to the entire industry. New projects are practically stopped and companies are focusing on their flagship vehicles. The new generation of the F-150 is out and the truckmaker has to deliver a new Raptor version as soon as possible to compete with the Ram 1500 TRX. The same edition could be part of the next-gen Ranger. Again, this one is more important than the experiment in the unknown realm. Plus, Ford spends a lot in the electric segment, where more and more vehicles are becoming available.
Why Buy 2023 Ford Maverick?
The compact 2023 Ford Maverick pickup is not going to have any competition in the beginning. Well, if sales start to jump, then we can expect other companies to join the lineup. FCA and General Motors already have smaller models, not available to US buyers. But, Ram 700 and Chevy S-10 are the products we find in Latin America. Until the competition responds, the new Maverick can make its fan base and establish itself as the leader in the small truck segment. The pickup will bring a new driving experience. These vehicles are not for everyone, so Ford can offer the entry model for all young truckers. Low price and excellent gas mileage are more advantages we can subscribe to Maverick’s name.
And Why Not?
On the other hand– how practical the small pickup can be? What this one can do some other vehicle is not able to deliver? SUVs and crossovers are versatile. If you want to carry the stuff, these vehicles can tow and there is plenty of space. Even small crossovers can tow 1,500 pounds, and some go up to 3,000 lbs. The 2023 Ford Maverick is not going to be accepted by truckers, who always look for more power. The size matters.
Specs, ST Truck
According to some sources, the 2023 Ford Maverick will be based on the Escape crossover. We can guess that the versatile vehicle is about to offer a hand by carrying over a 1.5-liter engine. It is a mill capable of producing 180 hp and being known as one of the most efficient drivetrains in the segment. It needs to serve a completely different class. Another question is there, this time about the hybrid truck. Even Escape PHEV is not so capable of towing, so this is a less likely option. The Maverick ST will definitely come with a 2.0-liter turbo-four unit and 250 hp. Less likely is a 2.3 EcoBoost powerplant.
2023 Ford Maverick Release Date and Price
The 2023 Ford Maverick is coming out later this year. The release date is going to depend on other debuts, Ford F-150 Raptor and next-gen Ranger. The price should attract more buyers, so fans can expect it under $20,000 for the base version. Even the ST is not going to make this small truck too expensive.